Team Up For Direct Sales Success, Part 2
You already know that the name of the game in direct sales is networking. I don’t just mean networking with prospects and potential customers to increase sales, but as we talked about in part one, this means also teaming up with other direct sales consultants.
Networking Adds Tremendous Opportunity For You Both
Teaming up with another direct seller allows each of you to be able to expand your market. This is perhaps the largest potential opportunity. When you reach out to other direct sales consultants, ideally reps whose products complement or supplement your own, then you’re widening the prospect reach for each of your businesses. For example if you sell candles and you team up with someone who sells bath and body products, when you combine the two niches, you have a pretty large reach of people to market to – imagine women taking long, luxurious baths by candlelight.
Additionally, by teaming up with consultants from other direct sales companies, you will broaden your knowledge about the direct sales industry. Each person has their own unique approach. Teaming up with a rep who is successful may help you attain your own personal sales goals. Additionally, if you pool resources like printing, outsourcing and so on, you’ll both create a very effective and efficient business model for your downline to emulate.
More than likely you know a lot of people in your community, and a few of them may even be in the direct sales business. However until you begin to reach out to others, you just never know. Your child’s music teacher or your neighbor from down the block may be the perfect person to team up with.
More Places To Find Consultants To Team Up With
In part one of this article, we talked about a few ways to find consultants to team up with. Here are a few more:
- Post a notice in your church and/or school bulletin
- Look into local real estate brokers – many distribute newsletters and offer free advertising
- Publish a notice in your home owners association publication
- Network at local craft and trade shows
It’s likely that you’ll connect with a few wonderful people. You can then start to establish the parameters you’d like to work within. Once you’ve created the relationship with other reps, then follow up. Make sure they know that you’re very passionate and serious about your business, and about teaming up with them in order to elevate each others’ sales.Establish a working relationship that is agreeable to you both. This partnership has to be mutually beneficial, or it just won’t survive long-term.
One of the easiest and quickest ways to begin the relationship is to host a party for them and vice versa. The also happens to be one of the best ways to begin expanding your prospect and customer reach. All you have to do is reach out, take action and host parties. Every party you host for each other brings in new customers for both of you.
Continuing The Relationship As A Team
After you host your party for her, it’s crucial to follow up with a thank you to the attendees, the hostess and the consultant you teamed up with. It’s also a good idea to follow up with postcards and notes to all of the party attendees. The reason this is vital is because each new person you meet is a potential hostess of a future party and/or a repeat, loyal customer.
Teaming up with other direct sales reps can almost immediately more than double your business, for each of you. Teaming up also adds a little extra excitement and enthusiasm to the direct sales business. It offers your customers a fun experience that is hard to beat.
Read Team Up For Direct Sales Success, Part One here.
Photo by Unbowed
Related direct sales topics: